Add a Dedicated Cold‑Calling SDR
Without Hiring In‑House
Alba supplies the SDR, develops the script for your approval and hands off meetings matching your written ICP. You receive a written activity report each Friday.
Check My Fit →4 questions • Core price shown before booking
38 sec • Scott explains the managed outbound programme
A Direct Path to Decision-Makers Who Aren't Searching Yet
Cold calling can reach decision-makers who have not seen your ads or started searching for what you sell, instead of waiting for inbound demand alone.
Direct access to decision-makers
You do not have to wait for an algorithm to surface your offer. For high-ticket B2B, a trained caller can create a direct route to qualified conversations.
Why managed beats doing it yourself
The service gives you a dedicated SDR while Alba develops the call script and provides the Salesfinity dialer. You approve the script, data arrangement and ICP before launch.
Measured outbound activity alongside referrals
Referrals and paid channels can fluctuate. Cold calling adds measurable activity: dials, connects, conversations and meetings booked. Those are reported weekly; meetings, opportunities and pipeline are not guaranteed.
The Work Behind an In-House Outbound Team
The real comparison is not just salary. It is recruiting, training, systems, coaching and ongoing management.
Hiring takes months
Recruiting, hiring, onboarding and ramping a new SDR all take time, and staff changes mean repeating much of that work.
Management is a full-time job
Scripts, call coaching, performance tracking and list management require consistent ownership.
Inconsistent activity
Without a clear process, the calling activity behind pipeline can disappear whenever other priorities take over.
How the Outbound Install Works
Three steps from fit check to an agreed cold-calling campaign.
Apply & Get Matched
Complete a short fit check. If you're a fit, you can choose an available strategy-call time to map your outbound plan.
Agree the Campaign Inputs
You provide the written ICP criteria and approve the script and contact-data arrangement. The campaign launch date, Salesfinity seat and any data-sourcing costs are set out before launch.
The SDR Calls and Hands Off Meetings
The SDR carries out human-initiated cold calls and books contacts who meet the agreed ICP into your calendar. The agreement does not guarantee meetings, opportunities or pipeline.
In-House SDR vs. Alba Talent
Compare the scope and disclosed Alba price with the work required to build internally.
Swipe to see the full comparison →
| Hire In-House | Alba Talent | |
|---|---|---|
| Monthly Cost | Varies by market Salary, tools, benefits and management time |
$3,499/mo Plus the Salesfinity seat and any agreed data-sourcing pass-through, quoted before signing |
| Time to Launch | Recruiting, hiring, training and ramping | Campaign Launch Date agreed in writing after required approvals and inputs |
| Management | You manage everything Scripts, coaching, performance, lists |
Alba supplies the SDR, develops the call script and provides the dialer You approve scripts, ICP criteria and contact data |
| Setup Cost | Varies Recruiting, training and technology |
$1,500 one-time |
Model the Economics With Your Inputs
Enter your own estimate of qualified meetings, deal size, close rate and gross margin. The model does not assume that Alba will produce any particular number of meetings.
Your inputs only. The $3,499 core retainer excludes the $1,500 one-time setup fee, the Salesfinity per-seat pass-through, any agreed data-sourcing costs and applicable taxes. This is not a forecast or outcome guarantee.
Now run the same number for doing nothing.
The model above does not predict Alba's results. It gives you a consistent way to test your own assumptions before comparing them with the full quoted cost.
Waiting postpones the evidence you need to make the next pipeline decision.
Is This Right for You?
The fit check screens the commercial basics first; Scott confirms market, offer and delivery fit on the call.
This is for you if
- You run a B2B company serious about growth
- You sell a high-value product or service
- You want a dedicated SDR carrying out human-initiated cold calls
- You have a proven offer that converts when you get in front of people
This is not for you if
- You are not serious about investing in growth
- You run a B2C business or consumer product
- You are looking for a DIY cold-calling tool
- You are not ready to fund the retainer and disclosed pass-through costs
Common Questions
Add Measured Outbound Activity Alongside Referrals.
Complete the short fit check. If you qualify, choose an available strategy-call time to map out your outbound plan.
Start Your Application →